"Demming's marketing and branding strategies revolutionized our chamber, boosted our revenue and dramatically increased our influence."
Jim Maran, Gwinnett Chamber President
Save Time &
Stop wasting money on marketing that doesn't work. Simplify your marketing message to best engage with members, sponsors and influencers and get them to act.
Convert prospects with a clear message, new marketing collateral that speaks directly to your audience and automated campaigns that make them join and sponsor.
Our proven strategy delivers customized marketing plans you can replicate to attract members and sponsors, increase event attendance and drive record revenue growth.
ABOUT US & WHY WE'RE SO DIFFERENT
We hate to see chambers waste their time and marketing dollars.
How many times have you been confused with local government? Or the US Chamber? Or the rival chamber one town over?
At Chamber Marketing Makeover we help chambers clarify their brand message so their marketing works.
THE CHAMBER MAKEOVER 3-STEP PLAN
You are the hero in your chamber's success story. We are the guide with the plan to achieve your goals. From the beginning, we listen to your goals and needs, discover the external and internal needs of your members and your unique value proposition. Then we create messaging based on the secrets of the world's great storytelling brands while creating collateral that gets results.
Once we understand your goals, we work with you to create a customized StoryBrand Message Strategy to clarify all of your communications. We guide you through the plan and help you understand the why behind each part of the Framework so you can replicate the process again and again - for other programs, departments and events.
tell your story & enjoy your success
Using your new StoryBrand Message Strategy as our foundation, we can create new web sites, branding and marketing collateral, and set up automated email nurturing campaigns to attract new members and grow revenue. We also give you online courses and resources you can review or share with future staff to keep your marketing on track year after year.
WHAT'S MY INVESTMENT?
Do you really connect with small businesses, large corporations, sponsors and community influencers? If not, how much money are you leaving on the table?
Without simple messaging you will lose revenue and members. We make it crystal clear why potential members, investors or sponsors need you.
All it takes is one engaging lead generating website to attract just 2 new regular members a month or the perfectly written sales letter and script for you or your membership team to close 1 new top tier $5,000 chamber investor. Do that and your Chamber Marketing Makeover will more than pay for itself.
THE PERFECT PACKAGE FOR ANY BUDGET
As an officially certified StoryBrand Guide and Copywriter, we provide you with a customized StoryBrand Chamber Message Script, Strategy and Plan that tells the story of your member or sponsor and the role you play in that story to help them achieve success.
It serves as a multi-year marketing plan and a filter for all of your future marketing collateral. It is one of the most innovative and powerful tools in marketing today.
Your chamber can replicate the strategy time and again for programs, services and even entire divisions and departments.
Everything in the Basic Chamber Makeover PLUS:
We'll design a website blueprint (called a wireframe) for a new homepage and create new messaging and copy as well as the 10 must-have elements for the perfect website.
This can be used for a new homepage or to update an existing homepage.
Our expert copywriters will write a customized, effective sales letter that closes deals for high value members and sponsors.
Everything in the Basic and Essential Chamber Makeover PLUS:
Lifetime access for your staff (and future staff) for the official StoryBrand course that teaches you to create 5 pieces of marketing collateral that are proven to generate leads, close sales and increase revenue.
A new lead generating pdf to capture thousands of new prospect emails and convert them to members and sponsors.
A perfectly written and designed 6- email nurturing/drip campaign to convert prospects to buyers.
Three customized and perfectly crafted testimonials that get prospects to buy.
**Call us to discuss how you can get a member to sponsor this package
LET'S GET SOMETHING ON THE CALENDAR
Call me at 678-414-4508 or send me your contact info, a little bit about your project or how I can help, and a couple of dates that would work for you to schedule a free consultation. I'll audit your website and give you 5 tactics you can employ right away to get more engagement and members.
I'm looking forward to working with you to clarify your message and create great marketing collateral that you're proud of.